Anna Schroeder – Winter 2024

This project is a collective guide of research and preliminary planning for a potential nursery industry conference, detailing comparable events, stakeholders, topics, and potential locations. A local nursery conference would allow for businesses and organizations to connect and discuss goals and future plans for the nursery industry so that there is a collective vision moving forward. The preliminary planning, research, and recommendations outlined in this guide can be utilized by future staff or interns to organize a successful event.