The Slippery Slope of the Sabra Brand

Posted on by

Zoe’s article, A Culture of Chocolate showcased a thoughtful, personal contemplation of their cultural identity and its relationship to the world food system. Zoe’s expression of guilt from eating a piece of Ghirardelli chocolate resonated with my own culpability in purchasing a highly controversial food product: Sabra hummus. Being Palestinian, I feel a deep responsibility to advocate for Palestinian justice and rights campaigns, yet little did I know that the hummus I ate was financially supporting a Israeli military infantry accountable for the killing of well over 1,000 Palestinians. 

A line of hummus products from the Sabra Brand.         Image belongs to: https://sabra.com/content/new-sabra-logo.html

Not only is the Sabra Hummus company supporting a cruel military brigade, but also half of its company is owned by PepsiCo. Being a global food giant, PepsiCo has garnered plenty of undesired attention for its human rights violations regarding the unemployment of 162 PepsiCo workers in a West Bengal warehouse, attributable to the workers attempting to join a union. With this newfound knowledge relative to the unethical standards the Sabra brand follows, I have become self-critical and a guilty consumer similar to Zoe’s feelings concerning the chocolate she ate. Looking beyond immoral company standards, it’s also crucial to view the already vulnerable position the Middle East finds itself in relation to food production on account of their scarce water supply, limited access to arable land, and fluctuations in international commodity markets as a consequence of their high dependence on imported grains and other food items.

The non-arable farm land covering the majority of the Middle Eastern region.  Image belongs to: https://www.weforum.org/agenda/2019/04/middle-east-front-lines-climate-change-mena/

In 2016 it was reported that the Sabra brand generated an estimate of $800 million and was projected to become a  one billion dollar brand. This US based company producing a Middle Eastern staple condiment is going to reap the extravagant rewards, meanwhile Middle Easterners continue to live in a society plunging within the depths of food insecurity. As an Arab American, I feel alarmed.

1,481 thoughts on “The Slippery Slope of the Sabra Brand”

  2. ISO 27017 Certification in Australia is a specialized standard for cloud security, providing guidelines for information security controls applicable to the provision and use of cloud services. It enhances the standard ISO/IEC 27002 by addressing specific risks and practices unique to cloud environments, ensuring robust data protection for businesses. For B2B organizations, achieving ISO 27017 Certification demonstrates a commitment to high-level security practices, fostering trust and reliability among business partners. This certification helps businesses safeguard sensitive information, mitigate risks, and comply with regulatory requirements, making it an essential asset for B2B cloud service providers.

    Reply ↓

  17. The exam preparation support I received from the Assignment help service was phenomenal. With their comprehensive study guides and practice tests, I felt well-prepared and less stressed going into my exams. The tutors provided valuable tips on time management and effective study techniques, which made a huge difference. Their support was personalized, focusing on my weak areas and helping me strengthen my understanding. I performed better than I expected, and I owe much of that success to this fantastic service.

    Reply ↓

  18. Unquestionably a tremendous effort! Seeing such well-reasoned and articulate ideas written out is inspiring. In addition to being delightful, the writing was exquisite. Please visit SEO Services for more information and expert assistance.

    Reply ↓

  20. I recently came across your blog and was truly inspired by your post! Your storytelling and vivid descriptions transported me to another world. Thank you for sharing your experiences and insights. I look forward to reading more of your wonderful content!

    I write too: Travel Information and Tips

    Reply ↓

  21. There is a special part in this article that I would have never thought to remove. Your content gives users wonderful focus in a wonderful way. If you would like to learn more about our business visit Coffee Tables

    Reply ↓

  23. I really appreciate the effort you put into your blog. It’s clear that you are passionate about providing valuable information.

    Reply ↓

  25. Play and Win at our recommended site, where you can enjoy a thrilling gaming experience with top-notch security and fair play. Our curated platform offers a wide range of exciting games, generous bonuses, and a user-friendly interface to ensure you have the best chance to succeed. Join at 24kwinner start your winning journey today!

    Reply ↓

  26. Wedding Venues in Chattarpur and MG Road. List of Farmhouses in Chattarpur, Banquet Halls, Hotels for Party pldestinationaces in Chattarpur and MG Road Ever thought of enjoying a multi-theme Wedding Function while being at just one destination? If no then you must not have visited Chattarpur & MG Road Farmhouses.

    Reply ↓

  27. I frequently read short articles or reviews that effectively convey their purpose. This piece of writing I’m currently reading accomplishes the same. It provides clear and concise information, making it easy to understand and appreciate. – my11circle rummy

    Reply ↓

  32. Thanks for a very interesting blog. What else may I get that kind of info written in such a perfect approach? I’ve a undertaking that I am simply now operating on, and I have been at the look out for such info…!
    “Sydney Chiropractor “

    Reply ↓

  34. welfare advocates express concerns about the use of static correction, it is important to emphasize checkout site that these systems are designed to be safe and humane when used properly. The correction is intended to be mild and temporary,

    Reply ↓

  38. In addition to their primary function of containment, wireless dog fences can serve as valuable training tools visit this store. By setting up temporary boundaries within the home or yard, pet owners can teach their dogs to avoid certain areas, such as gardens, pools, or playsets.

    Reply ↓

  42. Explore a gaming site where you can achieve success and make real money by leveraging your skills and strategies. This platform offers a variety of competitive games and tournaments, allowing you to earn cash rewards and prizes. Whether you’re a seasoned gamer or just starting out, you’ll find exciting opportunities to turn your passion for gaming into a profitable venture. Join to kubet club and start winning today.

    Reply ↓

  44. thanks for provide this content. SEO Company in Jaipur for improving the quality and quantity of the website traffic to a website or a webpage from search engine you can utilize our search engine optimization service.

    Reply ↓

Leave a Reply

Your email address will not be published. Required fields are marked *